Pitch perfect
It’s a fact of life that marketing communications / services agencies or third party resources become complacent. So I will use my skills and experience to help you put your current agencies though their paces. To check that they are still as keen for your business as they should be, have a clear strategy to meet your objectives and are measurable and accountable for that.
This can either be part of a marketing health check, assuming that you want to keep your current providers, or it can be by a managed pitch process where I work with you to identify, brief and assess alternative providers, ensuring a match of both chemistry in working together and potential ROI for the business.
As a Fellow of the CIM (Chartered Institute of Marketing) and ex Chair of the CIPR (Chartered Institute of Public Relations) Marketing Communications Group, I care about this industry.
So I want to make sure that people who offer services under the "Marketing and PR" banner do so with the right amount of strategic preparation, insightful consideration, creative exploration and commercial appreciation so that you, as their client, get the best possible results.
"This was perhaps the most professional and well run pitch I have been involved in in recent memory...and I have been involved in a fair few" MD top 50 UK PR agency
